Browse the Blog
Narrow Your Focus and Expand Your Bank Account
Your “marketing niche” is the combination of the people you serve, and the specific problem you solve for them. But there’s[...]
Knowledge is the Booby Prize
“Tell me and I will listen, show me and I will remember, involve me and I will understand.” – Confucius[...]
You like me, you really like me!
It was 1985 when Sally Field gushed that memorable phrase to the star-studded audience at the Academy Awards. Afterward, she[...]
Is Your ‘Comfort Zone’ All That Comfortable?
They call it the comfort zone, but it’s not really all that comfortable when it comes right down to it.[...]
Chunk It Down
Can you really get anything productive done in 15 minutes? You'd be surprised what you can accomplish when you apply[...]
Is Your Billboard Blank?
I’m amazed at how many business owners miss this simple way of marketing their services. It’s what I would call[...]
Take Time for 10
Are you the kind of person that walks into your office (or work area), and immediately gets “hooked” looking at[...]
Are You Hiding Out?
When starting a service-based business, especially coaching and consulting, there is a tendency to keep things under the radar so[...]
Watch Out for These Boundary Bombs
They say, “good fences make good neighbors.” And good boundaries cultivate good relationships. But sometimes even the most evolved, grounded,[...]
Small Business, Big Owner
There are all types of leaders: Political Leaders, Spiritual Leaders, Thought Leaders, Business Leaders… You may never see yourself as[...]
This Land is NOT Your Land
Most gurus (and real people too) will tell you that you’ve go to maximize your online presence with social media.[...]
The Real Secret of “The Secret”
One day, a man was walking in the woods, just ambling along not paying much attention. The next thing you[...]
The Good News Is, It’s Your Fault
There’s nothing better than hitting that “sweet spot” with a potential client where I am absolutely sure I can help[...]
Have You Jumped Into the Gold Rush?
A common saying in advertising is that it is much less expensive to get a former customer to buy again[...]
Start Your Business on a Shoestring!
It’s B.S. And you know it. You can’t start a business on a shoestring, unless perhaps you’re selling shoestrings. If[...]
Thank You Very Much!
It’s that time of year again in the US. A time of reflection on the many blessings we have in[...]
Getting Over Overwhelm
I love owning my own business. The freedom, flexibility, autonomy, and creativity are sublime. But one of the drawbacks is[...]
Waving From the Top or Dead on the Side?
The facts are in: successful people act and think differently than the other 98% of the population. But just what[...]
The conversation enrollment process Lesli teaches really works - I just started practicing what you taught me and it's amazing. You are a genius!
Cristina Montoya, RD, CDE